Medical Research And Healthcare Surveys


Medical Research Surveys

According to the Health Expenditures and Services in the U.S. report, the total U.S. healthcare expenditures are $2.39 trillion. In 2008, the healthcare market in the U.S. was made up of hospital care (about $747.1 billion), physician and clinical services ($501.7 billion), prescription drugs ($247.0 billion), nursing home and home health ($198.5 billion), dental care ($102.4 billion) and other items totaling $597.6 billion. The healthcare sector as a whole will see growth of 7% or more annually for the next 10 years particularly within the medical diagnostic lab sector, digital medical records technologies and medical imaging markets.

Rising costs on everything from health insurance premiums to prescription drugs makes managing health and wellness decisions an issue of critical importance to most consumers. At the same time, consumers are taking more control over managing their personal health; 59% of American adults use online resources to obtain health and wellness information, 55% go to their doctors and 29% talk to relatives, friends or co-workers. 36% of American adults actively search the internet to see what other consumers say about medication or treatment and of those 67% use search engines, 46% use health portals, 34% use social media, and 21% use Wikipedia.

Healthcare professionals have two main perspectives from which they typically approach online surveys: collecting feedback to improve business operations or conducting medical/industry research. If you are conducting a survey on targeted health research or collecting health statistics you may need to use an online survey panel to reach the participants you need to interview. For more business-oriented surveys like a medical expenditures survey or to gather patient feedback you will typically be able to deploy the survey via an email to patients or post it on a web site or blog.

Concerns about patient privacy remain a big issue when creating a survey for those under the HIPAA law, including health plans and healthcare providers. To send a HIPAA compliant medical research survey follow these quick tips: set your survey results to private, conduct an anonymous survey using a hyperlink instead of the Zoomerang email deployment option and don’t ask questions that could reveal a patient’s identity.

You can rely on Zoomerang for your medical research questionnaires. Zoomerang gives you the tools to quickly and easily create, deploy and analyze your medical research surveys whether you are sending a HIPAA compliance survey to different hospital departments or writing a health science survey for a course you teach. Whatever the specific purpose, medical research surveys are an easy way to gather the necessary feedback to make better informed decisions designed to help improve healthcare overall.

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